Death to the Business Card

When will the business card die?  I’m telling you, I picked up 25 cards last week and, after I transfer them into my contacts, I will throw 97% of them away, keeping only those that were exceptional marketing tools.  I just can’t see the need for business cards anymore.  It’s not like we are still in the practice of using roladexes (yes, I am old enough to remember them).  Though they allow us to quickly disseminate our contact information, I can just as quickly send you my eCard and you save me into your smartphone contact list.

This post isn’t really saying much outside of the fact that, in 2016, business cards are a waste of money.  A status piece more than anything.  Let’s reevaluate how we, as business entities, are shelling out those dollars.

 

Make professional development a priority.

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