This is a real quick, but necessary, post.
Today, my father-in-law called me and asked if I had a moment to chat. I said yes and he put me on the phone with a well-known local photographer. My father-in-law had known him for a couple decades and thought the two of us should connect. After about a 10 minute talk, the photographer asked me to text him and we’d set up a time to grab coffee at my co-working space. I texted him, he sent me his e-business card and I replied with mine.
I say all that to say, in a day and age where it is very easy and inexpensive to connect with people and share information, make sure you’re making it easy as possible for them to remember you. This is where you can tell them those things you want them to remember about you. If you want them to be able to connect with you on Twitter, Instagram, and LinkedIn, you can add that info. If you want them to have your mailing address and birthday, you can add that in as well. And make sure it has a decent photo, if not a professionally done one.
Create a functional e-card and use it. It’s a brand enhancer.
Make professional development a priority.