Keep An Updated Electronic Business Card

This is a real quick, but necessary, post.

Today, my father-in-law called me and asked if I had a moment to chat. I said yes and he put me on the phone with a well-known local photographer. My father-in-law had known him for a couple decades and thought the two of us should connect. After about a 10 minute talk, the photographer asked me to text him and we’d set up a time to grab coffee at my co-working space. I texted him, he sent me his e-business card and I replied with mine.

I say all that to say, in a day and age where it is very easy and inexpensive to connect with people and share information, make sure you’re making it easy as possible for them to remember you. This is where you can tell them those things you want them to remember about you. If you want them to be able to connect with you on Twitter, Instagram, and LinkedIn, you can add that info. If you want them to have your mailing address and birthday, you can add that in as well. And make sure it has a decent photo, if not a professionally done one.

Create a functional e-card and use it. It’s a brand enhancer.

 

Make professional development a priority.

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Ethics Still Matter

As human beings, we’ve all made decisions that we are not proud of. It’s inevitable; We decided to operate in grey areas instead of moving into more black-and-white territory. To be candid, people have done that for millennia with hopes of getting “away” with it (though I believe you always pay for it in one way or another). The problem (or maybe the good thing) about today is that there is a record of everything and people are out here with the goal of putting the pieces together.

As I do my daily read of the headlines in the WSJ (until my $0.99/month trial period ends) and NYT, the same glaring story jumped out at me: WeWork’s CEO is double dipping. He allegedly bought buildings and then rented the space to his own company. Now, as smart as that may seem, in the era of such tight fiscal oversight, I’d strongly recommend checking with both an attorney and business ethics expert before making such a move.

Now, I’m sure a lot of people would say, “Well, when he started this, he probably didn’t know WeWork wold get this big so he didn’t think it’d be an issue.” And, to those people, I say “You’re probably right.” No one who is immensely successful ever knows that their ideas will take off like they do. But they hope. And that hope/faith/belief is what should drive your ethical behavior. When you begin your business, act as if everyone is already watching you. Act as if your name is on the front page of the New York Times. If you’ve made poor bookkeeping/ethical decisions in the past, nip them in the bud immediately and move forward with integrity. Because that is exactly what happened to WeWork. Don’t tell me you’ll have to learn the hard way, too.

Here’s a tip: If people tell you that you have enough money/power and you’re going the extra mile to get more, take a step back and look at how you’re trying to get more. Then ask yourself, “Would someone else see this as greed?” If the answer is yes, STOP!

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Make learning from the mistakes of others a priority.

The Law of Diminishing Returns… Kind Of

So, I don’t remember what math class I learned about the Law of Diminishing Returns. Probably Pre-Calculus or Calculus. That’s a moot point. The point is that, today, while I was driving, I realized that speeding is pretty pointless. I was driving to a place 46 minutes away. I’m often the kind of driver who tries to figure out how to beat the clock. Where can I cut corners (either in speed or backroads) to get where I’m supposed to get anywhere from 2 – 5 minutes earlier?

Today, I did the math and it hit me. By speeding, I’m not really making a sizable dent in my time and I’m risking a lot more. In order to go 20 more miles in an hour, I have to consistently drive 20 miles over the speed limit. That 20 mph could very well lose me my license, ultimately costing me in insurance and Uber/Lyft fees. That being said, anything above 10 mph is a risk that isn’t really worth it.

Apply that to your life: Are you staying awake just to stay awake? Are you in the gym just to be in the gym, hours pas the point of productivity? At a certain point, you’re putting out more bull🤬 than quality thoughts. That bull🤬 is a liability to your brand. So, do the responsible thing. Push yourself to a reasonable point, get some rest, and go at it hard again. But make sure you go at it after you rest.

 

Make efficiency a priority.

Bet on Yourself

What if we all invested 100% in what we’re supposed to? What if you believed in your ability to start that business instead of leaning on that job you hate? Or gave your all to your marriage instead of sliding in someone’s DMs? Or worked out 4 days a week instead of just using “I’m 30 now” as an excuse to let your health deteriorate?

Bet on what you said you believe in. We are called to do more than we actually do and this is the year that I call you do do exactly what you’re called to. Let’s actually commit. Write that book. Apply for that EIN. Go for that promotion or that new job. Save that defined amount/percentage. Invest in your growth, don’t spend on your survival. Don’t be afraid to tell yourself that you’ll do it. You won’t disappoint yourself because, even in starting, you’ll be further than you are now.

 

Make making the jump a priority.

APPL’s Stock Struggles, NFLX’s Bandersnatch, and Where We Go From Here

Yesterday, Apple’s stock closed at a major deficit, causing the overall market to take a hit. If you want to know more about the stock side of things, check out the NYT or WSJ. They can explain it better than I can. What I’m here to talk about is the trajectory of American business and the role we, as young professionals and creative minds, need to be focused on playing.

Innovation is the name of the game but how do you innovate when everything you thought could be done is being done. Seriously, we just reached Ultima Thule (no, that’s not a car by Nissan) and a manned SpaceX rocket could take off as soon as 2019 (Oh s***! We’re in 2019!). Smartphones (or smartwatches or tablets or whatever other piece of tech you always have with you) are extensions of ourselves, essentially making us cyborgs, minus the inserted chip. It is an amazing time to be alive. But it’s also a confusing one. What is the final frontier? Where do we go from here? What are humans if we’re not continuing to push the society around us forward?

That is an issue that Apple is obviously struggling with. Yes, trade issues between the East and West were pinpointed as the reason for Apple’s terrible finish on the National Association of Securities Dealers Automated Quotations (yes, I looked up what NASDAQ stood for so you wouldn’t have to). But, Apple users, let’s be honest: the advancements we’ve seen lately are disappointingly underwhelming and increasingly overpriced. Why does a new iPhone XS, at $999, cost 77% of what a Mac Book Pro does? (I intentionally chose the least expensive versions of these items. Bells and whistles cost more, of course.) I know, I know… I can do almost everything with an XS that I can with a MBP but it still doesn’t change the fact that I’m paying so much for cellular phone. And, not to mention, the new features to the phone aren’t that great. I wasn’t inclined to upgrade my phone this time and I probably won’t be unless A) some major changes come out or B) the updates stop working (which usually happens after a few generations).

What does this have to do with Bandersnatch? I’m glad you asked. Bandersnatch is Netflix’s movie version of the extremely popular show “Black Mirror,” a show that didn’t have enough episodes to satisfy my interest but hopefully they’ll bring it back. The good thing is I cannot give anything of substance away about Bandersnatch because I’ve only seen one scene so far but I will say this: even if the movie isn’t good, the concept is simultaneously out of this world and eerily nostalgic. Remember, as a kid, reading books where the ending was up to you? I want to say Goosebumps and Animorphs had some like this but I’m sure a ton of other series did as well. Bandersnatch is that in movie form. I can only imagine the planning and time spent in shooting, editing, and coding that had to go into making this movie work but, once again, Netflix has set a new standard. Only, this time, in order to look forward, it first had to look back.

Innovation is the name of the game but, as Netflix has shown us that the answers are sometimes behind us. Brands like Apple have spent so much time pushing the bar forward that they’re starting to hit a brick wall. So, why not look back at something pre-modern technology that changed an industry and reformat it to improve our modern lives? Just a thought for Apple, General Motors, and any other company that is having a hard time being innovative.

You may have a hard time teaching an old dog new tricks but maybe you can teach a new dog a few old ones.

 

Make innovation a priority.

Can Versus Will

This year isn’t about knowing you can. Those of us in developed countries with the foresight required to be reading professional development material all know that we can do anything we set our minds to. The question is “Will you do what you can do?”

I’m tired of seeing people who are less skilled, less competent, and less passionate than I doing better than me in the things I know I should be doing. So, this year, I’m knocking down doors to get where I need to be AND to get paid a fair amount in those spaces. Why? Not because I can but because I will. Will you?

And this isn’t just about your professional or entrepreneurial goals. In October, though I never had, I knew I could run 60+ miles but I didn’t know I would until I had 10 days remaining to run the last 35 miles. In college, though I never had, I knew I could graduate but it wasn’t until that fifth year that I knew I would. Make this stuff happen. This is your life. Put in the time. Ask for constructive criticism. God doesn’t call the qualified, He qualifies the called. He called you by putting a fire in you to make something happen. That’s your calling. Step up to the plate. Now is the time. What are you going to do this year that you’ve never done?

 

Make knowing you will a priority.

Are Your Goals Actionable?

Before I begin, I want to thank you all for coming along on this ride. Don’t worry. I’m not going anywhere (or at least I don’t plan to). I just wanted to announce that, as I write this, I have published exactly 1,400 posts to The Daniels Daily Reader (and hundreds more on those blogs that came before this one). So, as we come up on 2019, I’m going to put out some of my best young professional content to date and I expect you all to hold me to it. This is #TheRoadToPost1500. Let’s work.

I know, I know… We all say “New me, new you” is overused but let’s be for real. We’re just over a week from a new year and that year is a new benchmark (Obviously, this was written before Christmas but just work with me). We figure out what we set out to accomplish and examine what we did. We evaluate what we lost and what we learned. And then we move forward.

Last December, I wrote down a decent-sized list of objectives for 2018 and shared it with one of my accountability partners for feedback. This year, I am doing the same, and I’m adding a plan of action for all measurable goals this time. Steps. Timelines. Things that you can measure. Make the list actionable and malleable. If you find yourself ahead of schedule, stretch further. If you’re behind, adjust the action plan. Let’s make this year phenomenal. Let’s learn more about ourselves and how far our potential can take us than we ever thought we would.

 

Make making it make sense a priority.